6 best practices for effective mobile recruiting

For many HR professionals, recruiting isn’t a 9-to-5 job: New candidates need to be evaluated, existing ones need to be updated, and other members of the hiring team need to make their decisions on potential hires. An applicant tracking system (ATS) often helps recruiters streamline the hiring process, but what happens when you leave your desk?

No matter how often you travel or when you might need to perform hiring tasks from your smartphone, a mobile recruitment solution provides the features you need to keep the recruiting process moving smoothly. By using a mobile recruitment app, you and the rest of your hiring team can accomplish many of your regular tasks on the go—or just over your lunch break.

Read on to learn how mobile recruiting apps make hiring easier for HR professionals and dramatically improve the experience for your candidates.

How does mobile recruiting improve the hiring experience?

One of the biggest benefits of an ATS is that it brings together all the members of your hiring team. Similarly, a mobile recruiting app helps your team work together on the go. If a member of your team is out of the office at an event or a meeting, they can still keep up with their hiring pipeline, respond to comments, and even approve new hires from their smartphone.

When human resources teams use mobile recruiting apps, they also give job seekers a better impression of the organization. You may believe that your team responds to candidates quickly, but 69% percent of candidates think that employers can improve their response times. A mobile app allows you to meet that expectation, making sure candidates feel valued and updated during each step of the application and interview process. Your team can quickly reply to emails, use texting to answer questions, and check in with candidates from anywhere.

Ultimately, 72% of candidates who have a negative experience during the interview process will share their feedback with others—on review sites like Glassdoor, via social media, or with friends and family. By responding to top talent faster, you’re preventing them from developing a negative perception of your organization or potentially dropping out of the hiring process before you can extend an offer.

6 tips for effectively recruiting on the go

Although mobile recruitment apps are useful, just like an ATS, they require some planning to use efficiently. Unless you discuss best practices with your team, everyone may use the app differently (or not at all), leading to inconsistencies in the candidate experience.

Use these six tips for effective mobile recruiting to start a conversation with your team and to guide any changes to your hiring process that may result from using a mobile app.

1. Keep the hiring process moving

Your hiring pipeline is always changing: New candidates are entering, being assessed by the hiring team, exiting, or being offered a role at your organization. Actively managing candidates at each stage of the hiring process is crucial, both because it helps your team stay on top of the pipeline and because it allows candidates to hear from you in a timely manner.

If members of your recruiting team are out of the office, a mobile app will keep the hiring process moving along. They can review candidates, their applications, and their resumes, and with just a few taps or swipes, they can indicate which candidates should proceed to a phone screen or who may be better suited to a different role.

Accept or reject candidates in Hire

This reduces the response times for your candidates, which is also a key part of improving their experience. Whether they hear yes, no, or even “we’ll follow up again soon,” candidates who are frequently made aware of their next steps in the job-hunting process are more likely to report a positive encounter with your organization.

2. Use automation to your advantage

Automation is quickly becoming a staple of recruitment tools, with good reason: The automation of simple or repeatable hiring tasks saves HR professionals a lot of time and effort.

With mobile recruitment, the same automation that’s possible at your desk is also possible on your smartphone. For example, you may also use email templates, such as “yes” or “no” replies to candidates, and these can be automatically triggered based on the actions you take during the initial resume screen. Automating these emails reduces the number of manual messages you’re tasked with writing, and thus reduces your organization’s time to hire. Whether you’re in the office or recruiting on the go, these same email templates are available within the app.

Reject candidates email template in Hire

Your internal processes can also be automated. For example, the Hire by Google app automatically shows interviewers a candidate’s information ahead of their scheduled interview. This way, the interviewer can simply click through from the app’s home screen to read past notes, learn more about the candidate, and develop a list of targeted questions to ask prior to their call or meeting.

3. Regularly reach out to your candidates

“No news is good news” doesn’t apply to candidates in the middle of a job search. Your lack of response may cause your top candidates to accept other offers because they assume you’re not interested.

Recruiters must stay engaged with their candidates, keeping them informed of how the hiring process is proceeding and how soon they can expect to hear back from the organization. Mobile recruiting makes your candidates’ contact information easily accessible, so you can start or resume a conversation with them in a single tap.

Hire's candidate contact options

Within the Hire mobile app, recruiters can email, text, or call candidates straight from their profile. So if you want to reach out to a candidate during your long morning commute, the app gives you multiple options for getting in touch. You’ll also have easy access to the latest activity on the candidate’s profile, so you know exactly the latest updates to share.

4. Easily find coverage for interviewers

It’s one of the worst case scenarios for recruiters—a top candidate is all ready for their onsite interview, and that morning you get a note from one of your scheduled interviewers that they are out sick or have a meeting conflict and will no longer be able to conduct the interview. Traditionally, juggling interviewers—especially at the last minute—is a complex puzzle. But mobile recruiting apps make this process easier on everyone.

Interviewer replacement in Hire

In the Hire by Google app, rescheduling interviewers is a breeze: Just tap to see a list of potential replacements for an upcoming interview. The app will surface potential interviewers that have calendar availability during the scheduled interview slot, and you can easily book them with just a few quick taps. Your hiring managers can relax knowing that they’ll be able to more easily get coverage if they need it—and you can breathe a sigh of relief knowing that you won’t have to manually line up a replacement every time, or even cancel an interview with a top candidate.

5. Engage the entire team

Like an ATS, your mobile recruiting app allows your hiring team to work more closely on key tasks. It also boosts engagement: Getting updates from the app is much more convenient than being regularly stopped in the hallway or emailed by a member of HR who needs interview feedback on a candidate. But you’ll only get these benefits if everyone on your hiring team uses the app.

Team engangement in Hire's App

To get buy-in on a mobile recruiting solution, highlight the app’s best features as they apply to that specific team member. For example, if a member of your team is concerned about reducing your time to hire, show them how your app eliminates delays with features like mobile resume viewing and templated email responses. Or if someone is worried about long response times to candidates, show them how tagging team members in-app cuts back on the manual process of chasing down managers to make hiring decisions.

6. Don’t try to do everything from your phone

While mobile recruitment is useful for keeping the pipeline moving, staying in touch with candidates, and engaging with your team, it’s not the only tool you need.

Ideally, your team should use mobile devices specifically to keep candidates engaged and informed and to reduce delays between decisions. Try to avoid completing these tasks within the mobile app, which can’t be as effectively achieved away from your desk:

  • Customizing your hiring process: Mobile recruiting is effective only when you have hiring stages, an engaged hiring team, and tasks planned out in advance. Attempting to adjust these processes from your phone may confuse the team, especially if you don’t have buy-in from everyone involved. These sweeping changes are better tackled from within a team environment.

  • Designing email templates: In order for email automation such as auto-replies and templated rejection messages to be effective, they should be created well in advance of mobile app usage. These messages should also be reviewed with your team and tested across multiple devices before they’re put into action.

  • Creating new job postings: Your job descriptions also should be thoroughly reviewed prior to posting, and they should also be customized. Given this is often a candidate’s first interaction with your company, it’s important to make a good first impression. Job postings can quickly look dated if not monitored closely, especially if they contain any information about benefits, company size, or specific job responsibilities.

  • Having sensitive candidate conversations: Conversations about offers, pay negotiation, rejections, and other potentially sensitive conversations deserve your undivided attention. Don't have these kinds of conversations during your commute or via text message—save them for the office.

Recruit more effectively with the Hire mobile app

No matter when or why you’re away from your desk, a mobile recruiting app has plenty of benefits. With the right app, you can work more closely with your team, reduce your time to hire, and improve the candidate experience.

Hire's mobile app dashboard