Hiring 101

Hiring 101: How to Plan, Build, and Improve Your Hiring Process

Attracting top talent doesn't need to be complicated. We've written a series of articles designed to walk you through the entire hiring process—from writing your first job description to onboarding new employees.

Whether you're hiring for the first time or looking to turn a good hiring process into something great, this Hiring 101 Guide offers all of the expert advice you'll need to find, attract, and recruit the best candidates.

Better Hiring Process, Better Hiring

Creating a repeatable hiring process—a set of steps for hiring managers, recruiters and candidates to follow—is the most effective way to consistently attract top talent. It makes hiring faster, more efficient, and more enjoyable, and helps you do three important things:

  • Standardize the candidate experience. Every interaction between company and candidate has a big impact on offer acceptance rates, reapplication rates, and even recruitment costs. Create a consistent recruiting process and you ensure that every candidate has a positive experience.

  • Create opportunities for improvement. By following the same steps with every candidate, it becomes easier to identify bottlenecks and turn feedback into opportunities for improvement, whether that's simplifying your application form or expediting the offer process.

  • Measure hiring performance. Metrics like time to hire and offer acceptance rates are more useful when they're measured consistently month to month. By following a standard hiring process, it becomes easier to compare monthly benchmarks and identify meaningful trends in your data.

To get started, we've outlined a simple five-step process for turning great applicants into perfect hires.

5 Essential Hiring Process Steps

Ready to improve your hiring process? We've pulled together all of our Hiring 101 articles and templates into a single guide to walk you through each step of how to build out your hiring process.

1. Writing the Job Description

A job description is your first chance to make a great impression on new applicants and build excitement for the role. Everything from the job description's structure to your choice of language affects first impressions, and this article—and free template—is designed to help you create standout descriptions using Google's own best practices.

Article quote:

“At Google, all of our job descriptions use a simple four-category framework: area, role, responsibilities, and job qualifications. Together, these sections offer a complete overview of the role, from the “big picture” to the day-to-day responsibilities.”

Read the Article: The Anatomy of a Perfect Job Description (Plus a Free Template)

2. Advertising Your Job

While job boards abound, it isn't always easy to reach qualified candidates in a cost-effective way. This roundup of 50 free job boards, newsletters, and social media groups will help bolster your advertising strategy and make it easy to share your next job listing with a wide audience.

Article quote:

“Thanks to a growing number of job boards, job search engines and social media sites, it's easier than ever to promote job openings to thousands of potential hires. Better still, many of these sites allow you to advertise open jobs for free.”

Read the Article: 50 Free Job Posting Sites to help you Hire Faster and Smarter

3. Screening Applicants

Whether your latest job opening generates 100 job applications or just a handful, a phone-screening process allows you to efficiently qualify applicants in advance of an interview. This step-by-step guide will help you run efficient, focused phone screens by using 15 screening questions to shed light on a candidate's skill set, experience, and interests.

Article quote:

“Creating a structured screening process reduces unconscious bias, helps generate actionable insights, and contributes to a consistently great candidate experience.”

Read the Article: How to Screen Job Candidates Over the Phone

4. Interviewing Candidates

With the right interview questions, you can quickly and easily surface a candidate's motivation, work ethos, and communication style. While it's helpful to run a structured interview process, asking similar types of questions across candidates, there's no need to stick to the same tired script. This interview guide pools advice from Google recruiting leaders to create a list of seven insightful interview questions.

Article quote:

“Great questions are unexpected and thus difficult to script answers for—they’re not just the common interview questions every candidate knows to prepare for, like “tell me about yourself” or “walk me through your resume.”

Read the Article: 7 Proven Interview Questions—and What to Look for in the Answers

5. Making an Offer

When you've made your hiring decision, infusing your offer letter with personality and laying out clear next steps can have a big impact on your candidate's ability to say yes. To help improve your acceptance rates and leave your new hire a little bit happier, we've outlined the 11 elements every offer letter should contain.

Article quote:

“Your job offer letter is the last interaction a candidate receives before making the decision to accept or reject your offer. With a few simple changes, you can write an employment offer letter that builds excitement and instills confidence—turning a good offer letter into a great one.”

Read the Article: How to Write a Job Offer Letter (Plus a Free Template)

Managing Your Hiring Process with Recruiting Software

With your new hiring process created, your human resources team will soon be inundated with new applicants. To stay on top of the process and ensure that every candidate gets the best experience possible, it's a great idea to start using recruiting software. There are two common approaches you can use:

1. Creating a DIY Process with G Suite

For smaller companies, or those just starting out on their hiring journey, existing tools—like G Suite—can be used to manage the hiring process. In practice, this might look like:

  • Using Google Sites to create a careers website and job listing pages
  • Using Google Forms to create simple application forms
  • Using Google Calendar to book calls and meetings
  • Using Hangouts Chat to conduct remote interviews
  • Using Google Sheets to document open positions and track applicants as they progress through the hiring process
  • Using Google Docs for candidate assessments

There's a good chance your company already uses these tools, providing a quick, cost-effective way to manage a simple recruitment process.

2. Using an Applicant Tracking System

As your company grows, it can become harder to keep track of all your job applicants, manage their data—their applications, resumes, email threads, assessments, and feedback—and ensure a consistent candidate experience.

These natural growing pains can be solved by switching to an applicant tracking system (ATS), a dedicated hiring tool designed to centralize the hiring process in a single interface. If you're starting to scale up your recruitment, you can read the following guide to determine whether it's time to move to an ATS.

Article quote:

“As companies grow, they reach a natural bottleneck where their existing hiring process—juggling a dozen spreadsheets and hundreds of applicants—becomes too unwieldy to manage. Thankfully, there's a simple solution.”

Read the Article: 9 Signs You're Ready for an Applicant Tracking System

A Hiring Process Helps Attract Top Talent

Attracting and hiring top talent isn’t easy, but having the right hiring process can make all the difference.

By working through each of the Hiring 101 articles, you'll be able to create an efficient workflow that turns great candidates into great employees. You'll have clear insight into which parts of the process work, and which need improvement, and you'll create a candidate experience that gets better each and every month.

About Hire by Google

Hire is a recruiting app by Google that uses AI to make the hiring process faster and simpler. Because it is designed specifically for G Suite users, with Gmail, Google Calendar and other G Suite integrations, Hire streamlines administrative tasks so that your team can hire the best people, faster.

Request a Demo to learn more about how you can hire smarter, together, faster, with the recruiting app for G Suite.